Motive, the AI platform for physical operations, has announced a significant leadership addition — appointing seasoned enterprise executive Thomas Hansen to the newly created role of President, Go-To-Market. In this capacity, Hansen will lead Motive's entire go-to-market organisation — spanning sales, marketing, customer success, partnerships, and revenue operations — as the company accelerates its next chapter of AI leadership and global scale.
The Role: Leading the Full Go-To-Market Organisation
The President, Go-To-Market role is a newly created position at Motive — a signal in itself of the company's growth ambitions. Thomas Hansen's mandate is broad: unifying and leading the company's entire revenue-facing organisation as it scales. His remit covers sales, marketing, customer success, partnerships, and revenue operations — bringing these functions under a single experienced leader to drive coordinated, high-performance growth execution globally.
The appointment reflects Motive's focus on building the commercial infrastructure needed to match the scale of its product ambitions — serving an addressable market spanning nearly every industry that powers the physical economy, from transportation and logistics to construction, energy, agriculture, and beyond.
A Career at the Top of Enterprise Go-To-Market
Thomas Hansen arrives at Motive with a track record built across some of the most respected names in enterprise technology — consistently focused on building and scaling high-performing global revenue organisations. His career highlights include:
- →Amplitude — Most recently built and scaled a high-performing global go-to-market organisation at the leading publicly traded AI analytics platform
- →UiPath — Served as Chief Revenue Officer, driving global revenue growth at one of the world's leading enterprise automation platforms
- →Carbon Black — Served as Chief Operating Officer at the cybersecurity company, overseeing operations during a period of significant growth before its acquisition by VMware
- →Dropbox & Microsoft — Held senior leadership roles at two of the most influential software companies in the world, with deep exposure to scaling enterprise platforms and international go-to-market execution
"Thomas brings deep experience leading global high-performing teams, driving growth and building lasting customer relationships. His customer-centric approach and operational rigor will help take our go-to-market strategy to the next level."— Shoaib Makani, Co-Founder & CEO, Motive
What Motive Does: The AI Platform for Physical Operations
Motive describes itself as the only AI-native platform purpose-built for organisations that power the physical economy. Its platform empowers safety, operations, and finance teams to manage workers, vehicles, equipment, and fleet-related spend within a single, unified system — replacing fragmented point solutions with integrated intelligence.
The platform currently serves nearly 100,000 customers — from small businesses to Fortune 500 enterprises including Halliburton, KONE, Komatsu, NBC Universal, and Maersk — across a wide range of industries that together define the backbone of the global physical economy:
- →Transportation & Logistics, Construction, Energy, Field Service, Manufacturing
- →Agriculture, Food & Beverage, Retail, Waste Services, and the Public Sector
Motive's AI capabilities include the recently launched Motive Analytics — an AI-powered analytics solution built directly into the Motive Dashboard that unifies data across safety, fuel, maintenance, telematics, and more, turning hours of manual analysis into real-time insights in seconds.
"Motive is building something unique. It is the only AI-native platform purpose-built for organisations that power the physical economy. The market opportunity is substantial, the product is industry-leading, and the team is exceptional. I am excited to get to work."— Thomas Hansen, President, Go-To-Market, Motive
