Chilean-founded Digital Experience Monitoring (DEM) specialist Movizzon will be showcasing its platform for the first time in the UK in June. Having already expanded into Spain, Italy and Germany, Movizzon has now set its sights on the UK market.
Movizzon provides automated monitoring of digital channels, using AI-powered bots to measure and improve the customer’s digital user experience for large companies. This helps reduce costs caused by channel downtime and enhances loyalty and Net Promoter Score (NPS). Given Movizzon’s focus on financial services companies and the UK’s reputation as a global superpower in fintech and financial services, the UK becomes a natural next step.
As today’s brands actively question who their customers are and where they come from, Movizzon delivers both the insights and the technology to improve customer experience. Globally, corporations are increasingly focused on enhancing digital channels, a trend fueling the growth of the DEM industry, which is valued at USD 2.6 billion in 2025 and projected to reach USD 6.2 billion by 2030, reflecting an 18.8% CAGR (Mordor Intelligence).
“With a blue-chip customer list that includes Santander, BBVA and América Móvil, our value proposition greatly differs from competitors and other synthetic monitoring tools,” comments Antonio Arancibia, Founder and CEO of Movizzon. “By deploying our solution using real devices connected to local ISPs, real bank accounts and real products in each country, the customer journeys we conduct are far more representative of real-life situations. Our aim is to become the leader within the UK’s DEM industry, serving sectors such as banking, financial services, insurance, retail, ecommerce and digital services in general.”
With customers across 15 countries, including the Americas and Europe, Movizzon is now exploring opportunities in the UK. Its initial focus will be building a partner network and gathering customer feedback, particularly in sectors such as banking, financial services, insurance, retail, ecommerce and digital services.
“Chilean companies have a long-standing track record and presence at London Tech Week. Our country and the United Kingdom maintain strong commercial and diplomatic relations and share a common interest in sustainable and innovative economic development. In this context, the UK is a global technology hub, and Chilean companies in the industry have the capability and experience to showcase a wide range of world-class products and services,” said Nicolás Poblete Bravo, Director of ProChile UK.
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